Okay, I have done querying, not paying reader fees, writing groups (I still have to do crit partners), how to write a book, how to write sexy, character description, names, killing off characters, NaNoWriMo , (more NaNoWriMo love Here), evil nicknames, and story starters on the blog. But I haven't mentioned promoting each other.
Time to knock this one off the list of writer-how-to blogs.
Save the Cheerleader, Save the World
This line may be familiar to some of you. It was used in the TV show, Heroes, and it was all about super powers and other magic-y stuff. But the same theory applies to your writing. Once you did the writing, survived the censure of your peers, wrote the query and synopsis, managed not to give yourself a concussion slamming your head against your desk when you got your first rejection, got that contract and now have a book out there...
You find there is a whole community of other writers out there. Some of them write the same kind of books that you do. Wow!! Like minded individuals!! Who knew there was so many people like you OUT there???
(That last comment doesn't count for you, the alien fry cook legal assistant author... I know, your book, it is awesome. But seriously, you may be alone. Sorry.)
So now that you have found all of them and they are on your twitterfeed and facebook page and blogfeed... What are you supposed to do?
Pay it Forward
Isn't that from a movie, too, Virg? Okay, busted. It sure is. I like movies and TV. I don't get to watch a lot of them but the kids do so they keep me informed. If your pal who also writes suspenseful romance happens to be doing a giveaway on her blog, it would take you five seconds to share it on your fb wall. And the worst thing that could happen? Some of your followers who also read suspense might win her book. (Wow, they would hate you if they won something free. Hate.) If your pal who writes historical romances that you read and enjoyed is celebrating a new release, blast that out to your followers. I mean, you liked reading her... why not tell your friends she is releasing another book? You might even mention that you read her other book, Historical Romance, and what you liked about it.
What will this do for you?
Well, aside from the great karmic goodness that you get from being an all around nice person, perhaps when you have a new release, some of these people that you remember to promote will see that you are posting that release. And they might share it to THEIR walls. And their friends may not have HEARD of you. And they might see that, read the blurb, and pick up the book. They might not share it. But some of them will. If you have a contest, probably tons of those people that you promoted will remember you and mention on their social networks that you are giving something away. Again, their friends might want to win free stuff, so what do THEY have to lose?
But what if they aren't the genre I write?
You mean that you might read things other than what you write? GASP! You freak! You are the only one out there like that! No, I kid. Seriously, readers are readers. Lots of us go through moods or phases of one genre or another. So if they aren't the same genre, big whoop. Share their contest anyway. Your friend from highschool might love their cold legal style of writing more than they like your sexy, steamy one and they might be really interested.
So you are telling me this is a give and take kind of thing?
Yes. Don't expect other authors to give and give and give (promoting the hell out of your stuff and receiving no love in return.) And don't expect love from everyone you promote. If you send, for instance, a tweet to me, asking me to check something out and I take the time to not only check it out but to send you back an answer...
And you ignore my response and just send me another promotional tweet...
I am going to assume that there is just one looooong infomercial coming from your end and I am dropping your ass like a hot potato. I am all about helping other authors. But if you don't talk back and you just blast me with your promo.
Buh-bye. Good luck. You have lost me.
Don't be that guy. (And no, this isn't a rant against guy authors. The one I am thinking of was a woman. The phrase Don't be that guy just fit better. Yeesh.)
Basically, be the kind of promoter that you would want to deal with. No one wants 24/7 infomercial. That is why we tune out the TV at 3am. Readers WANT to know about your contests (I for one LOVE winning free stuff.) and I love hearing about new books I want to read and new authors. (The greats all started somewhere. I am excited when I discover someone that I think will be the next BIG ONE.)
But I don't want it shoved down my throat on my social networks. No one does.
Help each other. We have the platform to do it. Use it wisely.
Okay... Now I have to do one on crit partners at some point...